Why do experience research?
Companies often make important decisions based on unhelpful assumptions and guesswork.
Experience research with users helps businesses to build evidence-based products and services. When done right, this leads to a significant return on investment. Put simply, it can:
⚡stop you building the wrong thing
⚡help you build the right thing well
⚡prevent you from wasting money
⚡prevent you from wasting time
⚡make your customers happy
⚡improve customer loyalty
⚡make your staff happy
⚡reduce staff turnover
⚡increase revenue
⚡win investment
If you'd like help with leveraging experience research, we're happy to support you. We offer a free 30-minute initial consultation call.
⚡Want to understand your end-users better?
⚡Want to make evidence-led decisions?
⚡Want to leverage customer insights?
See our services for help 👇🏻
Our Services.
Our Work.
Our Experience.
Our team has experience in improving health and social care services through qualitative and quantitative research. In the past, our founder has worked as an employee or contractor on academic and user experience research projects for organisations and businesses such as:
⚡Department for Environment, Food & Rural Affairs
⚡Office for National Statistics
⚡Department for Transport
⚡Birmingham City Council
⚡National Health Service
⚡Public Health England
⚡Ministry of Defence
⚡Wakefield Council
⚡HM Prison Service
⚡The Home Office
⚡Marks & Spencer
⚡BUPA
We're well versed in helping businesses to benefit from the huge return on investment user experience research brings.
From helping the NHS to understand its role in preventing radicalisation to aligning DEFRA stakeholders on environmental projects, our founder enjoys helping organisations to leverage evidence-based insights.
Recent work.
Currently, we're helping a local charity to improve their digital maturity and develop a more accessible and user-centred online presence. This is an ongoing effort that requires a significant culture shift among team members. We are guiding them on this journey and can't wait to share the outcome in the coming months.
We've also recently partnered up with Obodo to help a London-based branding agency with concept testing an exciting new platform that is set to revolutionise strategic brand design practices. We're thrilled to be a part of this project and loved helping with the proof of concept!